A Thank You Gift

Albany Law School Annual Fund

Panarama Design presented Albany Law School with multiple concepts for presenting their students’ gratitude as a gift to alumni donors for this end-of-year direct mail piece. The selected design of silver wrapping and burgundy bow opened to reveal students' gratitude stories and photos presented in the grid layout format conforming to brand guidelines. The inside spread was also redesigned for use as an Annual Fund ad for the quarterly alumni magazine.


Panarama Design sketched many  concepts for a gift-wrapped package for the outside panels of this mailer. (below)